Back a Designer
Put yourself up for backing
After you've registered, tick the box in your Account pages to join the funding scheme.
Then tell the world why you're worth backing in your profile page.
Sell your fashion
Upload images and text of your existing collections and set the buying price. If your advert is approved it will go on sale.
It's free to post an advert, we'll only take a charge when you make a sale.
Get Funded
Attract supporters who'll back your career. You'll need 5000 supporters paying £11 each to hit your funding target of £50000. Check your progress through your Account pages.
We'll keep all of the funding in a separate designated account while the fund grows. We'll benefit from any interest that it earns, but we won't spend any of the balance.
Design your new collection
When you hit the funding target, you'll have 6 months to design and prepare a new collection of 4 to 7 items, using the £50000 that your supporters have contributed.
You'll have full creative control within that budget and if you need one, we'll appoint someone to help you manage the production process. The funding should cover everything from samples and materials to production and distribution.
The precise way that the funding is split will be agreed with you as soon as you've reached the target, but both you and your supporters will be able to track how it's being spent throughout the process.
Give something back
Share your profits with your supporters! For every item sold from this new collection, all profits will be split so that 30% goes to you, 30% goes to us and 30% goes to the supporters.
The remaining 10% is set aside for our affiliate programme.
Make the extra 10%
Sign up to our affiliate programme and earn a further 10% of the value of each item that is sold from your own web pages.
Want to take part? Register and start selling your products to get started, or see our FAQs for more info.