Samantha Cole London is an International award winning contemporary British Brand that draws influences from modern day trends without completely relying on it for direction and purpose of her collections. She's a designer who has always had a passion and flair for fashion and was able to explore and develop this through working in the design room of Burberry, attending The London College of Fashion were she graduated with a degree and The Southampton Institute of Higher Education. The Typical SCL customer wears this label to make a statement and convey a characteristic of their personality through unspoken words. She challenges the definition of style and beauty and aims to make each garment an independant design capable of holding it's own but still conveniently resides within the scope of the collection.